Thursday, April 12, 2007

Mobile television

Mobile TV continues slow, steady growth, says In-Stat
see also In-Stat

The worldwide mobile TV broadcast market is expanding, as the number of commercially launched mobile TV broadcast networks will grow from nine in 2006 to 13 in 2007, reports In-Stat. The unavailability of spectrum is the largest barrier to the launch of more mobile TV services -- particularly in Europe.

"Over the next 10 years, as more spectrum is made available, in many cases when analog TV signals are shut off, more mobile TV broadcast services will launch," says Michelle Abraham, In-Stat analyst. "Another issue limiting the market today is the small number of mobile TV broadcast enabled handsets available in many markets."

Recent research by In-Stat found the following:

* Mobile TV broadcast subscribers will reach 125 million worldwide in 2011.
* Asia continued to have the greatest number of mobile TV broadcast subscribers through 2006.
* Mobile TV broadcast standards are proliferating, with the most recent being those suggested for the ATSC standard.

About the market research report

The In-Stat research, "Mobile TV Broadcasts: Coming Soon to a Cell Phone Near You!" (#IN0703416MBS), covers the market for mobile TV broadcasting around the world. It addresses deployments of mobile TV broadcasting, including broadcast TV and entertainment-on-demand, which are received on a mobile receiver via a broadcast network, as opposed to video streaming services available via the cellular network. It contains forecasts for worldwide mobile TV broadcast subscribers, annual revenue, and average revenue per subscriber, segmented by region through 2011. It also provides analysis of the various mobile TV technical standards.

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