Mobile TV across Europe: Commission endorses addition of DVB-H to EU List of Official Standards
Today, the Commission decided to add the Digital Video Broadcasting Handheld standard (DVB-H) to the EU List of Standards, which serves as a basis for encouraging the harmonised provision of telecommunications across the EU. The addition of DVB-H is a new step towards establishing a Single Market for Mobile TV in Europe that will enable all EU citizens to watch TV on the move. Mobile TV could reach a market of up to € 20 billion by 2011, reaching some 500 million customers worldwide.
"For Mobile TV to take off in Europe, there must first be certainty about the technology. This is why I am glad that with today's decision, taken by the Commission in close coordination with the Member States and the European Parliament, the EU endorse DVB-H as the preferred technology for terrestrial mobile broadcasting," said Viviane Reding, EU Commissioner for the Information Society and Media. The next steps for implementing the EU strategy on mobile broadcasting will include guidance on the authorisation regimes as well as the promotion of rights management systems based, as is DVB-H, on open standards"