[mobile today] Tesco Mobile has clinched the Which Award for Best Mobile Service Provider, beating off competition from Asda and 02.
Entrants were judged on value for money and customer service across PAYG mobile services, contract mobile services, which included Sim-only, and mobile broadband. The judging was also based on entrants’ performance in Which’s regular customer satisfaction surveys.
Pay monthly contract customers awarded Tesco Mobile a customer score of 74% in a recent customer satisfaction survey. The supermarket won high marks on cost which it attributed to its tariffs and 12 month contracts.
Peter Vicary-Smith, Which CEO, said: ‘To win a Which award, not only must a company offer outstanding products or services, it must also deliver exceptional value and a great customer experience. This is especially important at a time when consumers are really feeling the pinch.
‘Tesco isn’t the first name that comes to mind when you think of mobile phones but it is outdoing many of the established providers when it comes to customer satisfaction.’
Tesco Mobile clinches Which Award
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