Tuesday, June 02, 2009

Mobile: AdMob reports iPhones generate 40% of mobile Internet usage

[teleclick] Apple’s iPhone device accounted for just 8% of smartphone shipments last year, but its users are already responsible for 40% of mobile internet usage, according to AdMob’s recent Mobile Metrics Report.

That puts the iPhone far ahead of Symbian-based devices, which made up 52% of the global smartphone market in 2008, but accounted for only 26% of mobile web traffic.

The first Google Android-based product, the T-Mobile G1, meanwhile, accounted for only a tiny fraction of smartphone sales (less than 1%), but seems to show promise as a wireless internet device, generating over 3% of mobile web traffic. This is a good sign for the future of Google Android, which is set to hit the European and Canadian markets this month.

Apple iPhone Accounts for 40% of Mobile Internet Traffic, AdMob Reports

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